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Unraveling the digital identity dilemma: How your data shapes who you are

Kem-Laurin Lubin, Ph.D-C

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Our digital footprint isn’t just data; it’s the mirror reflecting who you’re becoming in the virtual world

Living in today’s digital age means that our lives are intricately woven into the vast web of information that flows through the internet. Every click, swipe, and tap generates a data trail, shaping our digital identities in ways we may not even realize. But have you ever stopped to think about how your data is collected and used, and how it influences your identity? In this blog post, we will delve into the fascinating world of data collection and its profound impact on our identities.

Data collection: The new age identity builder

I vividly recall a time when I first heard about companies wanting to “personalize” my experience. It was rather unsettling because, as my grandma used to ask, “What’s in it for me?” Little did I know then that the apparent benefits of personalization were just a smokescreen, concealing the construction of our identities through our digital footprints. Today, it’s evident that data collection has evolved into the new “identity builder.”

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Kem-Laurin Lubin, Ph.D-C
Kem-Laurin Lubin, Ph.D-C

Written by Kem-Laurin Lubin, Ph.D-C

A Tech Humanist, I write about society, culture, technology, education, & AI. Additionally, I am a villager and live in a small city in Canada.

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