The battle for your data — why you should care

Understanding the power of data governance & privacy

“Under surveillance capitalism, you are not the customer; you are the raw material.” — Shoshona Zuboff.

Have you ever felt the unsettling realization that your personal information might not be as private as you thought? Picture this: you’re browsing online, clicking through pages, and suddenly ads for products you just thought about start appearing everywhere. Or perhaps, you’ve encountered a situation where incorrect information was stored about you, leading to denied opportunities or miscommunications. These scenarios are not just about privacy invasions or annoyances; they reflect a deeper issue of data governance.

Without proper practices in place, data can be misused, mishandled, or even manipulated, leading to consequences that affect not just individuals, but entire organizations and societies. This is why understanding and implementing robust data governance is crucial. It ensures that data is accurate, private, and used ethically, empowering us to trust the digital world we increasingly rely on.”

Data is often described as the new oil, and in this analogy, each of us plays the role of oil producer. Yet, while oil extraction…